Ada Yip is the CEO of Urban Spring, a purpose-driven start-up with a mission to reduce the consumption of single-use plastic in Hong Kong by building a water refill network. Ada is also a trustee of WYNG Foundation and a director of WYNG43 Social Investment. Previously, she was the Program Director of the i2i (incubation to investment) programme at SOW Asia, a Hong Kong-based impact investor and accelerator. Before focusing more on impact driven initiatives, Ada worked at a number of financial institutions in Toronto, Hong Kong and Tokyo. Ada is also on the board of the Hong Kong Institute of Social Impact Analysts, Teach For HK and Education For Good. She is part of the assessment panel of the Enhancing Self-Reliance Through District Partnership Programme under the Home Affairs Department and the Enhancing Employment of People with Disabilities through Small Enterprise Project under the Social Welfare Department.